Ultravid 8x32 “Edition Zagato” binoculars. Zagato Leica USA Collectibles by Winston Goodfellow. Book review by Marcel Haan.
Leica and Zagato, two brands with a long history combined in one book.
One of the roles of art is to beautify our lives. Design has a similar role and we don’t always have to own the objects to enjoy their beauty. When going through this book, I began wondering what it was all about. What does a famous brand in lenses have to do with Zagato? But then it dawned on me that both brands have a long heritage in high quality and exclusive design. In the current trend of exclusive brands working together to create something unique, sharing each others strengths, this cooperation resulted in a pair of binoculars. This book is on one hand documenting the joint efforts designing these binoculars and on the other, a celebration of beauty.
It shows 33 Zagato USA collectibles in beautiful photos and quotes only. No historical details of the car, or its technical specifications. Just the plain beauty of the car seen through the lenses of Leica. This book demonstrates that you don’t always need words to tell a story.
One quote in the book by Ansel Adams kind of summarizes it all;
“You don’t make a photograph just with a camera. You bring to the act of photography all the pictures you have seen, the books you have read, the music you have heard, the people you have loved.”
So what does this book give you?
The first chapter shows the design process of a unique collaboration between Leica and Zagato through the design of the Ultravid 8x32 “Edition Zagato” binoculars. A unique limited edition.
What follows are 130 pages of beautiful photographed cars. 3 Zagato’s from collections in the USA and photographed in their current habitat. The cars vary from the Fiat 8V Zagato Elaborata 1954, to an Alfa Romeo 8C 2300 Spider Aerodinamica from 1934 and a stunning Lamborghini Raptor (1996).
For those interested in the details of each car, the book ends with a short description of each.
This book is published at Delius Klasing and available here.